As inflation continues to drive up the cost of going out, Generation Z is embracing a trend reminiscent of pandemic-era romance: virtual dating.
According to a survey conducted by dating app Wingman, which polled 500 individuals aged 18 to 27, a striking 65 percent prefer to meet digitally.
“This shift represents a significant change since the peak of the COVID-19 pandemic,” noted the research.
“Younger users simply don’t hesitate. You can have a quick chat and see if there’s a spark,” said the research.
The primary motivation behind this shift towards virtual dating is financial. With rising costs in transportation and dining out, many individuals find traditional dating financially burdensome.
“People can’t afford rent, let alone going on a date,” said the research.
In the face of inflation, where even fast-food prices have surged, the idea of splurging on a romantic dinner becomes daunting.
“To mitigate expenses, some Gen Z individuals simulate the dining-out experience by ordering takeout during virtual dates. It significantly reduces the cost of food on the date, and it’s delivered to your partner’s doorstep,” said the research.
Beyond financial considerations, younger generations are leveraging technology to expedite the dating process.
Many Gen Z individuals, active on dating platforms like Tinder, Hinge, or Bumble, engage with multiple prospects simultaneously. This multitasking approach aligns with the appeal of Zoom dates, allowing individuals to schedule multiple encounters without leaving home.
“Dating digitally also offers a streamlined approach to filtering out undesirable matches. “At the first sign of a red flag, they’re gone,”said the research.
