Anerlisa Muigai, a prominent Kenyan social media influencer, has claimed that her Instagram page, which boasts at least 1 million followers, is worth $500,000, approximately KSh66 million.
In a recent disclosure, she outlined the costs associated with her services, providing detailed rates for various types of engagements.
According to her, showing up at an event will cost KSh2 million for a three-hour appearance. For brands looking to hire her as a brand ambassador, the fee is set at KSh13 million for a three-month period. Additionally, businesses interested in having their products featured on her Instagram stories for 24 hours will need to pay KSh80,000.
For those looking for a more permanent presence on her Instagram feed, a post that remains visible for three months is priced at KSh800,000. These rates, as specified in her alleged rate card, now serve as the guiding pricing for her brand collaborations and public appearances.
