President William Ruto has officially trademarked the widely recognized phrase, “Mambo Ni Matatu.”
This legal protection establishes that anyone intending to use the phrase must first obtain his consent to avoid potential legal consequences related to intellectual property rights infringement.
This catchphrase gained popularity when President Ruto presented three options to address the issue of sugar cartels in Kenya.
Drawing an intriguing connection, it’s worth noting that the book of Ezra, in chapter 7, verse 26, emphasizes swift judgment for those who transgress the law, encompassing penalties like death, banishment, goods confiscation, or imprisonment.
These same three options were echoed by President Ruto when he sternly warned sugar cartels and anyone entangled in corrupt practices.
He made it clear that there is no room for cartels undermining the sugar industry, and those implicated in such activities face three choices: imprisonment, exile, or an otherworldly departure to heaven.
According to President Ruto’s legal representative, Adrian Kamotho, anyone interested in utilizing the “Mambo Ni Matatu” trademark must request permission, especially in relation to specific business categories such as clothing, footwear, headgear, games, and sporting articles.
Additionally, businesses in sectors like advertising, business management, telecommunications, education, as well as personal, social, and security services are required to seek approval for using this iconic phrase.
Kamotho firmly emphasized, “Unauthorized usage of the phrase constitutes a trademark breach,” reinforcing President Ruto’s exclusive rights to this symbol of his policies and vision.
